Miguel Ossa

I'm an experienced International Business Administrator and Business Intelligence Lead with a wealth of
experience spanning multiple industries, including retail, finance, pharmaceuticals, entertainment,
manufacturing, education, and marketing/health.
With a proven track record as a consultant in Business Intelligence solutions, I have successfully
implemented projects for companies ranging from small startups to large corporations, providing holistic
solutions that address complex business challenges. . My expertise extends to BI projects, no-code app
development, and Google BigQuery databases, complemented by proficiency in GCS, GCP, Postgres and
Google Dataprep.
I excel in team leadership, ensuring the delivery of high-quality products that meet and exceed client
expectations. With a goal-oriented and problem-solving mindset, I thrive in dynamic environments and am
adept at navigating change and ambiguity with ease.

Business Intelligence and Data Lead
DocRed December 2023 - Current
Responsibilities:
Collaborate with cross-functional teams to understand business objectives and translate them into
data-driven strategies and initiatives.
Provide actionable recommendations to stakeholders based on data analysis, helping to improve
user engagement and retention rates.
Act as a subject matter expert on data analytics and user behavior, providing guidance and support
to internal teams and external stakeholders.
Create strategies to analyze user behavior on the virtual platform to identify patterns, trends, and
preferences among medical professionals.
Utilize data analytics techniques to extract insights from user interactions, content consumption,
and engagement metrics.
Develop and maintain dashboards and reports to track key performance indicators (KPIs) related to
user engagement, content effectiveness, and platform usage.
Conduct A/B testing and other experiments to optimize platform features, content
recommendations, and user experience.
Foster a data-driven culture within the organization by promoting the importance of data-driven
decision-making and sharing insights across departments.

Achievements:
Successfully implemented a comprehensive BI model in Power BI within a record-breaking timeframe of
three months, streamlining company-wide data analytics and reporting processes.
Developed and managed five additional dashboards tailored to the specific needs of pharmaceutical
partners, providing them with actionable insights and enhancing their engagement with our platform.
Cultivated strong relationships with pharmaceutical partners through monthly strategic calls,
delivering key insights and fostering collaboration to drive mutual success in the alliance.
Implemented data capture mechanisms to gather previously unmeasured data points, enhancing the
company
's understanding of product performance and user behavior.
Collaborated closely with the Engagement team to improve platform user retention by nearly 8
percentage, leveraging data-driven strategies and insights to enhance the user experience and drive
higher engagement levels.
Established and maintained robust data governance practices, ensuring the accuracy, integrity, and
security of data across the organization's BI platform.

Business Intelligence & Data Manager
Nevox Farma May 2021 - Jun 2023
Spearheaded the establishment of BI department, resulting in a robust and sophisticated function.
Supervising the maintenance of data analysis platform, creating Looker Studio and Power BI data sets
and implementing DAX development.
Designing and implementing queries for visualizing large datasets.
Developing data-driven culture across the organization.
Collaborating with stakeholders cross- organizationally to develop data-driven tools and solutions for
complex business challenges for different business areas.
Building high-quality data solutions to meet business needs, improving functionality and automating
processes.
Automating and improving BI tools, applying AI and developing digital assets to minimize errors and
enhance operational efficiency.
Identifying, analyzing, and interpreting trends and patterns in complex and large datasets.

Achievements:
Increased sales productivity 8X designing and implementing customized sales performance dashboards
In LookerStudio and PowerBI tailored to the business needs.
Spearheaded swift transition of data visualization from PowerBi to Google Looker Studio, migrating
datasets to Google Cloud Storage (GCS) and establishing data connectivity through Google BigQuery.
Completed the project within a one-week timeframe, demonstrating strong project management skills
and leadership.
Developed customized code for secure connection between Google BigQuery and Data Studio, ensuring
restricted access to specific dashboards and robust data privacy controls.
Addressed paramount concern of data protection and aligned with common requests from companies in
terms of data privacy.
Implemented Data and BI solutions, driving financial growth and profitability through data-driven
decision-making.
Developed Python-based ETL system from scratch, ensuring data integrity and supporting approximately
99 dashboards for confident data-driven decision-making across departments.
Designed and developed three no-code interface applications for administrative, marketing, and
commercial departments, incorporating automation capabilities and security filters for efficient and
secure operations.
Enabled effective tracking, measurement, and management of operations within BI models through the
implemented applications.
Revolutionized the logistics process by creating and implementing a live supply chain system that
empowered customers to monitor order status in real-time. Leveraging innovative app technology
integrated with bots, the system automated various logistics processes, enhancing efficiency and
customer satisfaction.

International Business Administrator
Universidad de La Sabana
Digital Analytics for Marketing Professional
Coursera
Diploma in Pharmaceutical Marketing
Diploma in Business Intelligence
Pontifical Xavierian University
Cultural Business Administration
Universidad de la Sabana
Course in Digital Media and marketing Strategies
EDUCATION
UAG Autonomous University of Guadalajara
Coursera