Paula Andrea M

Industrial Engineer with two years of experience in the administrative area, covering sales, marketing, finance, and human resources. I specialize in resource optimization and designing comprehensive strategies for sales and marketing. I am passionate about innovating and proposing ideas that enhance team efficiency and effectiveness, always focused on achieving goals with an emphasis on continuous improvement, quality, and strategic design. My experience includes implementing tools that streamline workflow, especially in the field of digital marketing, creating profitable strategies that effectively connect with customers

Administrator | Biomedical Tech SAS Purchasing and Import Process: June 2021 - December 2023 Contact management, quoting, and negotiations with national and international suppliers of veterinary, agricultural, and medical equipment. Management of imports and purchases, ensuring quality and efficiency in the processes. Inventory and After-sales Management: Inventory control to ensure product availability and post-sales customer service. Warranty management and resolution of issues related to purchased products. Finance and Administrative Management: Budgeting and financial statement analysis for decision-making. Development and implementation of job manuals and internal regulations for better organization. Efficient management of financial resources, human resources, marketing, and sales. Billing and Payroll Software Management: Experience in the Siigo program for electronic billing and payroll. Payroll processing, benefits payment, and social security. Portfolio management, accounts receivable, accounts payable, and cash flow. Marketing and Sales: Monthly development of marketing strategies for social media and tracking of campaigns on Facebook, Instagram, and Google Ads. Sales goal tracking and development of incentives for goal achievement. Personnel Management and Sales Development: Interview processes, selection, training, and development of a work plan for new staff. Implementation of after-sales service and definition of incentives for distributors. Setting sales goals and developing strategies to achieve them. Competitive Analysis and Continuous Improvement: Tracking competition through benchmarking and strategy creation. Preparation of monthly and semi-annual reports with indicators, recommendations, and improvement plans. ACHIEVEMENT: Successful implementation of automated systems to improve sales management, inventory, customer service, finance, and marketing strategies. Additionally, a strong digital presence was established, along with the definition and execution of effective sales strategies to maximize the company's performance and operational efficiency.

Industrial Engineering | Javeriana University Cali Academic experience: January 2017 - October 2023 Degree project Virtual Environments Training in the Automotive Industry. Dec 2021 Design of a factorial experiment to determine the optimal combination of factors for the cutting machine MH1351 at Sweet Sky, Palmira, with the aim of reducing cutting time (Oct 2020 - Nov 2020). Implementation of improvement proposal at Aliños el Sabrosito, Cali, to reduce variation in the packaging process of the product 'El Color', through mass measurements and an innovative engineering proposal (Oct 2019 - Nov 2019). Study of methods and times to optimize the efficiency of machines and operators at Aliños el Sabrosito, Cali, in order to generate improvement proposals (Sep. 2018 - Nov 2018). Accessories: Emphasis: Operations and Quality Optional Complement: OC. Business Creation Special Distinctions Exchange scholarship. One semester through the Bilateral Agreement between Universidad Javeriana Cali and Universidad Nacional del Litoral in Argentina. Dec 2019 Scholarship for academic excellence. A week of experience at the University of Guadalajara in Mexico. Nov 2019 University Scholarship Be Smart Pay. Icetex agreement for 100% of the degree. January 201