SEO Analyst - Colombia - Eddy Pump

Eddy Pump

Empresa verificada

Colombia

hace 1 día

Publicado por:

Carolina González

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Eddy Pump is a fast-growing international engineering and manufacturing company. We are currently looking for a SEO Analyst.

Role:

Plan, develop and implement our SEO strategy
Work towards organic search optimization and ROI maximization
Regularly perform thorough keywords research
Identify key SEO KPIs
Monitor redirects, click rate, bounce rate, and other KPIs
Prepare and present reports regularly
Identify our buyer persona to better target identified audiences
Identify problems and deficiency and implement solutions in a timely manner
Producing meaningful marketing KPI dashboards and delivering monthly, crosschannel performance reports with actionable insights
Coming up with conversion optimization strategies, with the aim of improving efficiency in the digital marketing department and increasing ROI
Implementing tracking into various marketing initiatives using Google Tag Manager
Benchmarking performance across all online channels and advising on KPIs based on performance analysis
Reporting on key metrics, analyzing and interpreting trends and providing actionable insights based on available analytics data
Analyzing online user behavior, conversion data, customer journeys, funnel analysis and multichannel attribution
Spotting opportunities to try innovative new methodologies and improve the analytical procedure
Working daily with analytical software including but not limited to Google Adwords, Google Analytics, Adobe Analytics, and more