Marketing Specialist - Bogota, Colombia - Anthology, Inc.
Descripción
Marketing SpecialistBogotá, Colombia
*ONLY CVs SUBMITTED IN ENGLISH WILL BE CONSIDERED*The Opportunity:Anthology offers the largest EdTech ecosystem on a global scale, supporting over 150 million users in 80 countries. Our mission is to provide dynamic, data-informed experiences to the global education community so that learners and educators can achieve their goals.
We believe in the power of a truly diverse and inclusive workforce.
As we expand globally, we are committed to making diversity, inclusion, and belonging a foundational part of not only our hiring practices but who we are as a company.
Specific responsibilities may include:
- Supporting client marketing programs to support Anthology's strategic retention and growth opportunities
- Managing the production of client webinars including serving as the primary point of contact for all technical aspects of webinar execution
- Assisting with the creation of engaging content, including case studies and client success stories, that can be leveraged in ongoing campaigns
- Working within Anthology's CRM of record to assist with lead management and database list creation
- Working with colleagues on client recognition programs, user groups, adoption programs, migration programs and a reference program, among others
- Monitoring, measuring, and reporting on the performance of marketing campaigns and making recommendations for future programs
- Organizing and maintaining archive of program assets and reports
- Assisting with other marketing services as required
- Assisting with Anthology events (such as Anthology Together) including planning, resource creation, booth support, and other logistics
Required skills/qualifications:
- At least 2 years of applicable B2B product, customer, or marketing experience preferably in the IT or Education industry
- Bachelor's degree in marketing, communications, or business
- Experience planning, executing, and delivering Marketing Campaigns
- Understanding of or desire to learn datadriven marketing practices
- Outstanding organizational skills, detailoriented, and ability to manage multiple projects with aggressive deadlines across multiple teams
- Ability to excel and drive results in a fastpaced, crossfunctional environment
- Selfmotivated, innovative, collaborative, ability to multitask, and creative
- Excellent oral and written communication skills
- Strong analytical and problemsolving skills and ability to work with data and spreadsheets
- Proficiency in Microsoft Office suite, particularly Excel and PowerPoint
- Fluency in written and spoken English at CEF B2 level or above
- Ability to travel as needed (5% anticipated)
- Valid US Visa
Preferred skills/qualifications:
- Previous event experience
- 24 years of applicable B2B product, customer, or marketing experience preferably in the IT or Education industry
- Background or interest in higher education or education technology
- Experience using project management software, preferably Asana
- Experience in hightech, software, and/or education solutions businesses
The Office:
We have an office located in Bogota, Colombia as a hub for the LAC market.
- Located in Capital Towers center in the financial district
- Excellent and secure area to eat lunch, have a walk, or dine after office hours
- Benefits in prepaid medicine, dental plan, and wellness allowance
- Easy access to public transportation close to two important avenues, Carrera 7 and Calle 100
- Free parking for employees and paid parking for visitors
- Multiple private spaces for virtual and facetoface meetings
- Regular events like bring your dog to work day and pingpong, foosball, and Mario Kart tournaments
- Sodexo card provided for employees
- Daily budget to spend on beverage vending machines
Anthology is an equal employment opportunity/affirmative action employer and considers qualified applicants for employment without regard to race, gender, age, color, religion, national origin, marital status, disability, sexual orientation, gender identity/expression, protected military/veteran status, or any other legally protected factor.
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