Product Manager Neuroscience - Bogota, Colombia - IPSEN
Descripción
Title:
Product Manager Neuroscience
Company:
Ipsen Pharma (SAS)
Purpose of the position
As a member of the management team of Ipsen's activities, he / she contributes to sales objectives achievement, leads marketing activities in a short and mid-term vision and participate to the elaboration of the long term strategy.
Main responsibilities and tasks
Build and follow the marketing strategy to insure the product development
- Design Brand Plan and Long term 5Y plan.
- Create an implement the brand strategy and product positioning
- Execute the brand plans ́s activities.
- Comply with the sales and investment Budget.
- Analize the market data to find business opportunities.
- Accompaniment in field work to the sales force
- Develop communication and promotion campaigns
- Establish and matain relationship with KOLs.
- Reinforce the synergies across all sales representatives, commercial and access team.
- Coordinate logistics to enable prelaunch products sourcing and delivery to the market in cooperation with the Logistics area
- Provide technical expertise, training and motivation to the field force on the products and clients that require it.
- Manage relationships with local support and communication agencies
- Manage relationships with opinion leaders and different associations to support the product
- Identify and analyze local customer needs and market opportunities
- Organize of Cycle meetings to align Marketing strategies with the sales force
Marketing tools elaboration, coordination and maximization
- Promotional material elaboration
- Actively participate in marketing tool and promotion trainings
- Coordinate Congress and Events organization
Complying with Colombia Legislation, Ipsen ethical code, Conduct Code and Global Directive on Interactions with HCPs and HCOs.
Security and Health at Work
- Participate updating of identification of dangers, evaluations and risk assessment
- Participate building and executing of action plans
- Promote employees understanding policies
- Inform about needs of training and learning in HSE
- Participate in incident investigations and work accidents
- Participate in security inspections
Experience / Qualifications
Qualification:
College Degree in medice, business administration, industrial engineering, marketing or similar areas
Master's degree is desired
Prefer Degree in Marketing
Experience:
Minimum 3 years' experience in Pharmaceutical Industry as a product manager.
Preferred:
broad understanding of Neurology
Languages:
Fluent Spanish & English
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