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    Audience Specialist - Bogotá, Colombia - Zenith

    Zenith
    Default job background
    De jornada completa
    Descripción

    Descripción de la empresa

    Publicis Media is one of the four solutions hubs of Publicis Groupe ([Euronext Paris FR , CAC 40], alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its five global brands, Starcom, Zenith, Spark Foundry, Blue449, and Performics, and supported by its digital-first, data-driven Global Practices which together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 17,500 employees worldwide.

    Descripción del empleo

    En Zenith Bogotá estamos en la búsqueda de un Audience Specialist, entre 3 y 5 años de experiencia en Digital, con alta atención al detalle ,y capacidad de análisis.

    Estarás a cargo de analizar y dar estructura a la información del cliente para desarrollar estrategias efectivas alrededor de los datos, con el fin de crear audiencias de valor dentro de diferentes plataformas que impulsen el logro de los objetivos comerciales .

    Debes tener conocimiento en herramientas como GA4, Meta, Google Ads, TGI, GWI, Looker, y Power Bi.

    Deseable inglés B2+

    Tus principales responsabilidades y funciones serán:

  • Entender necesidades del cliente en términos de negocio y audiencias con el fin de generar estrategias que contribuyan en el performance de las campañas.
  • Liderar el proceso de creación, interpretación y análisis de audiencias dentro de las diferentes campañas digitales.
  • Presentar resultados, oportunidades de mejora y estrategias que contribuyan en la obtención de los KPI's definidos por el cliente.
  • Analizar datos clave relacionados con el rendimiento digital, el comportamiento del usuario y las tendencias del mercado para crear mejores estrategias.
  • Si cumples con el perfil y quieres asumir este nuevo reto, aplica y envía tu CV + Aspiración salaria a

    Consolida tu carrera en el Holding de Agencias más valioso a nivel mundial. Te esperamos

    Información adicional



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